Nelly hit the charts in early 2000, and has become one of the best selling rappers currently in the game. With over forty million records sold worldwide, Nelly has become a major player in the music industry in only a few years. He has also taken on many different acting roles, and also developed a clothing line for women called Apple Bottoms.
Nelly developed Apple Bottoms jeans because of his believe that not every woman in the world should have a supermodel body, so even full-figured women should look and feel sexy in their clothes. His line was named after the body part they target, so even those with "thick" thighs and lower body curves can look great in what they wear. Once Apple Bottom Jeans became as popular as they are today, Nelly developed an entire clothing line targeting women of all shapes and sizes.

With the success Nelly achieved with the Apple Bottoms line, he has been able to create a non-profit organization called 4sho4kids in response to his little sister's fight against leukemia.
Apple Bottoms is now a full clothing line for women, containing jeans, skirts, shorts, shirts, and even jackets. There are both casual and dressy looks in his line, so his customers are offered a wide variety of choices of flattering clothes that can fit comfortably. His signature logo is the apple, which resembles the area of the body Nelly believes all women should be proud of. His jeans from the line contained apple shaped pockets, and are flattering on women who have curvy figures to be proud of.
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